The Succeed Body Image Programme

What evidence is there behind The Succeed Body Image Programme?

Evidence

The Succeed Body Image Programme is a cognitive dissonance-based intervention.

Dissonance theory suggests that if individuals act in ways that contradict their beliefs then they will typically change their beliefs to align with these actions. The Succeed Body Image Programme therefore, actively engages its participants in a series of verbal, written and behavioural exercises that critique the unrealistic, ultra-thin-ideal standard of female beauty.

The Succeed Body Image Programme is based on over 11 years of scientific research that consistently demonstrates the effectiveness of cognitive dissonance-based programmes in reducing eating disorder risk factors, of which negative body image is one.

The counter-attitudinal activities in the programme have been shown to result in decreased internalisation of the thin-ideal and subsequent reductions in body dissatisfaction, negative emotions, dieting, and eating disorder symptoms.

Studies have shown that the positive impact of dissonance-based programmes on body dissatisfaction, negative emotions and psychosocial impairment can last up to at least 3 years. Furthermore, extensive research by Dr Carolyn Becker has demonstrated that cognitive dissonance based programmes can be effectively delivered by rigorously trained undergraduate and postgraduate University students, school counsellors and nurses. Those delivering the programme also appear to benefit from doing so with regard to showing further reductions in risk factors.

For a summary of the evidence for dissonance-based eating disorder prevention prior to 2008, please refer to the article: 'Stice, Shaw, Becker, & Rhode (2008)'.

For further information on the efficacy and effectiveness of dissonance-based prevention programmes, please refer to the following publications:

Dr Carolyn Becker
Professor, Psychology
Dr Eric Stice
Research Scientist
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Dr Phillippa Diedrichs
Head of Research

Testimonials

"The Body Image Programme taught me that I am unique and should appreciate my body. Before completing the course I constantly worried about my weight and the way I looked, now I live my life and have fun rather than worrying about something that isn't an issue! "
Karina

"The programme helped me in many ways, it not only boosted my confidence but inspired me to become a peer leader and help other girls to find their beauty, gain confidence and perhaps minimize the effect of artificial beauty standards that are only stigmatising women."
Kristina

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